Our trades
Media Relations
Media relations aren’t just leverage for visibility anymore. They became strategic tools to build a reputation, in the interest of a coherent and personified narrative.
Our guidance
The media : influential partners.
Here at La Nouvelle Agence, we consider the media to be influential partners, able to amplify our distinct, useful and just voice. Our approach relies on precisely understanding journalistic expectations, editorial dynamics and media cycles.
We don't just "bring" topics on the table.
We develop story angles. We identify relevant fields of expression and put into light important subjects.
Our approach
A tailored PR strategy
Each PR strategy is tailor-made, closely knit with your own business stakes, your positioning and your media maturity.
We prioritise the quality of your statements rather than their amount, the impact rather than its presence.
We support our clients through time : building the editorial platform, identifying the right spokespersons, media training, experts, news reactions.
Our goal
Make of you an essential actor of your sector
Not just a visible one.
Because credibility is not bought, it is built.
Nos autres expertises.
Content strategy
Content is core to any efficient communication strategy. It structures your messages, embodies your positioning and grows your visibility.
“Contents that don’t talk about you, but bring something to your readers.”
Crisis communication
A crisis is a moment of truth for an organisation. It challenges its ability to react, communicate and preserve its reputation.
“The conviction that a well-managed crisis can become a booster for credibility.”
Event Management
Events are a powerful tool for creating experiences, bringing a brand to life and generating attention.
“Our events extend the duration of an influence campaign to form strategic meetings and delivering a unique experience”
Influence
Influence isn’t simply short campaigns and opportunistic collaborations anymore. It became a structural component to your reputation and attractiveness.
“10 years to build a network of creators, chosen for their affinities and not just their audience.”
Public affairs
Public affairs are an essential tool to understand, anticipate and influence regulatory and institutional environments.
“To make your voice heard where decisions are made. Pedagogy, credibility, strategic alliances.”
Nos réalisations
Nos dernières références
Comment La Nouvelle Agence a accompagné ses Clients.
