Our trades
Public affairs
Public affairs are an essential tool to understand, anticipate and influence regulatory and institutional environments.
Our support
Creation of influence strategies
At La Nouvelle Agence, we support our clients in the elaborations of influence strategies targeted towards public decision-makers and institutional stakeholders.
We analyse the ecosystems, identify the key players and outline the adapted communication strategies.
Our approach
Pedagogy, credibility and the relevance of messages
We help our clients bring their subjects in public discourses, structure their arguments and make strategic alliances.
Public affairs require an acute understanding of political, economical and societal implications.
Our goal
Carefully used, they allow your voice to be heard where decisions are made.
Nos autres expertises.
Content strategy
Content is core to any efficient communication strategy. It structures your messages, embodies your positioning and grows your visibility.
“Contents that don’t talk about you, but bring something to your readers.”
Crisis communication
A crisis is a moment of truth for an organisation. It challenges its ability to react, communicate and preserve its reputation.
“The conviction that a well-managed crisis can become a booster for credibility.”
Event Management
Events are a powerful tool for creating experiences, bringing a brand to life and generating attention.
“Our events extend the duration of an influence campaign to form strategic meetings and delivering a unique experience”
Influence
Influence isn’t simply short campaigns and opportunistic collaborations anymore. It became a structural component to your reputation and attractiveness.
“10 years to build a network of creators, chosen for their affinities and not just their audience.”
Media Relations
Media relations aren’t just leverage for visibility anymore. They became strategic tools to build a reputation, in the interest of a coherent and personified narrative.
“Not assigning topics, but story angles developed with journalists we have known for over ten years”
Nos réalisations
Nos dernières références
Comment La Nouvelle Agence a accompagné ses Clients.