Spotlight on our case: PHOCEA DC is ‘taking off’ – a recognised player, acclaimed before it was even launched!

Sana Lirin-Hales

Co-founder, Head of Consulting – La Nouvelle Agence

Spotlight on our case: PHOCEA DC is ‘taking off’ – a recognised player, acclaimed before it was even launched!
Illustration — La Nouvelle Agence

Firstly, the theme addressed resonates with current economic and technological challenges. The buzz surrounding PHOCEA DC reflects the crucial need for French businesses to protect their sensitive data by entrusting it to sovereign operators, and the necessity for the digital sector to develop around eco-responsible and innovative projects. This convergence of needs has already rallied the media behind PHOCEA DC.

Furthermore, the imminent change in European regulations is creating a favourable climate for the Marseille-based company. It stipulates that data centres due to come into operation from 1 July 2026 must be built and operated in such a way as to achieve an energy efficiency ratio (PUE) of less than 1.3 or 1.4, depending on their geographical location; PHOCEA DC’s will be 1.2.

The project’s relevance, combined with the well-timed schedule and the team’s up-to-date expertise, enabled La Nouvelle Agence to engage in extensive and fruitful discussions with a wide-ranging media community across the regional and national press, setting PHOCEA DC on the path to early success! Among our key articles, we are proud to highlight coverage in Les Echos and BFM TV.