La Fabrique by CA
Acting as a start-up studio, investment fund and innovation platform in support of the world’s 10th-largest bank’s strategy, La Fabrique by CA creates start-ups, takes equity stakes or acquires fintech companies to shape the bank of the future.
Missions
Building awareness of La Fabrique by CA within the banking sector and fostering innovation.
Implementing a thought leadership strategy to promote Laurent Darmon’s vision
Key figures
Expertises
One mandate, several levers activated simultaneously.
Social Media
Social media became strategic talking spaces, a legitimate place to express or engage oneself, and to build your brand.
“Social media, engineered as a whole media in itself. A regular, measured and personified editorial line.”
Content strategy
Content is core to any efficient communication strategy. It structures your messages, embodies your positioning and grows your visibility.
“Contents that don’t talk about you, but bring something to your readers.”